Dr. K Guiding Wellness

Type

Freelance

Year

2020

Dr. Kristijana Rakic is a Naturopath in Waterloo, Ontario dedicated to empowering patients to reclaim their health potential.

Dr. Rakic specializes in weight loss, gut health, hormones, brain fog and fatigue. She partnered with Erika Whitley Design to manage her social media account in 2020 and advance the marketing for her Metabolic Reset Program by creating new branding, marketing materials, email campaigns and social media graphics.

Social Media

I worked to improve the brand recognition of Dr. K Guiding Wellness and generate social media leads by designing branded social media graphics, researching wellness topics and trends, and writing captions to inform and engage audiences.

Digital Marketing

Branding and Marketing for Dr. K’s Wellness Programs for Patients

I assisted in the rollout of Dr. K’s Metabolic Reset Program in 2020 as well as the FunFlex program. I developed the branding, designed the promotional materials, set up email campaigns and distributed the content on social media.